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How to play Ze Zeus
The DCMS has said she brings extensive experience from her long-standing career in public protection and financial crime prevention.
Her previous leadership roles include chairing the Independent Parliamentary Standards Authority (IPSA), the Bar Standards Board and acting as a lay member of the General Medical Council.
Evans also served as a non-executive director of the Serious Fraud Office. She led the steering group responsible for a voluntary industry code that reimburses victims of authorised push payment (APP) scams, introduced in 2018.
How to play Ze Zeus
“So this is not an either/or. It is a B2C acquisition that we expect to strengthen our B2B pipeline on the continent.”
GiG exited the B2C space in 2023 when, after a strategic review, the company split its media and platform divisions, the former of which was rebranded as Gentoo Media.
The 888Africa acquisition announcement raises questions about why GiG have opted to return to the B2C sphere. Richards warns against over-analysing the deal as a wholesale return to B2C, insisting that GiG remains a B2B platform and tech business at its core.
What is Ze Zeus?
It is the first time since the market was launched in 2021 that licences have come up for renewal and whomever is on the final list will indicate how many operators have decided not to remain in the market.
The initial 2021 licences are set to expire at the end of September 2026. All licence holders were required to submit applications for the subsequent five-year period, covering 2026 to 2031.
Those that have received renewals include TOTO Online BV (brands: TOTO, Winnitt), Holland Casino NV (Holland Casino Online), Play North Limited (Kansino), FPO Nederland BV (FairPlay Casino), Bingoal Nederland BV (Bingoal), Hillside (New Media Malta) Plc (Bet365), NSUS Malta Limited (GG Poker), and Betent BV (Betcity).
