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As Barrett puts it, MEGA is “ultimately a retention tool that helps our partners move away from heavy bonus and costs”.
With ice hockey and UFC-themed initiatives driving engagement in North America and a 45% lifetime value increase seen with the launch of MEGA Shoot, a player-versus-player simulation penalty shootout game initiative which launched during the World Cup, it is an exciting time for the Malta-based platform provider.
Barrett also describes how MEGA can “make a player feel connected within the software ecosystem and the brands” Soft2Bet operate with.
What is Monopoly Tapcards?
Powerball will next be drawn this Saturday (Sept. 19) with an estimated jackpot of $298 million up for grabs. The cash option is at $126.6 million.
Tonight (Sept. 18), the Mega Millions jackpot is $244 million, with the cash at $103.5 million.
The odds of winning Powerball are 1 in 292.2 million. The Mega Millions jackpot odds are 1 in 290.4 million.
About Monopoly Tapcards
Yaxley adds: “The most meaningful measure of progress is not simply who joins an organisation, but whether opportunities, development and leadership pathways are accessible to everyone.”
Despite the progress made, interviewees agree there are still areas where the gambling industry has work to do.
“I believe there is still work to be done to ensure diversity is fully reflected at every level of an organisation, particularly within senior leadership and executive positions,” Yaxley says.